In a blistering new video that’s gone viral across social media, political firebrand Karoline Leavitt has taken a flamethrower to one of the world’s most powerful corporations: Amazon. Her accusation? That the e-commerce giant is deliberately manipulating consumers by visibly adding tariff-related costs to product pages, essentially shaming customers into paying more — and stirring up a nationwide storm of outrage.
“They’re not just selling products — they’re selling propaganda,” Leavitt declared in the video. “Amazon is trying to turn American consumers against U.S. tariffs by putting the cost burden front and center. It’s deceptive, manipulative, and downright un-American.”
A Subtle Move With a Massive Impact
In recent weeks, eagle-eyed Amazon users began to notice a change on certain product listings. Beneath the price, in smaller but highly visible text, were messages like “Includes $X in tariffs” — an unusual addition that raised eyebrows. For most shoppers, it looked like Amazon was simply being “transparent.” But to critics like Leavitt, this was nothing short of corporate psychological warfare.

The goal, she argues, is clear: to weaponize public perception against the U.S. government’s tariff policies — particularly those aimed at Chinese imports. By making it appear that the American consumer is footing the bill (instead of the global conglomerates who often absorb such costs), Amazon is allegedly attempting to stoke resentment against economic nationalism and pressure lawmakers to soften trade policies.
And it’s working.
Across social platforms like X (formerly Twitter) and TikTok, users are voicing fury — but increasingly, their anger is being misdirected at tariffs themselves, rather than the megacorporation choosing to highlight them.
“I thought tariffs were supposed to hurt China, not me,” one frustrated shopper posted. “Why am I paying for their politics?”
Exactly the reaction, Leavitt says, that Amazon wants.
Corporate Interests vs. American Values
This isn’t the first time Amazon has been accused of prioritizing global profits over domestic loyalty, but this new maneuver hits differently. By publicly displaying tariffs on individual product pages, the company is — critics say — playing politics under the guise of consumer information.
Leavitt didn’t mince words: “This is an intentional PR campaign designed to undermine U.S. trade policy. Instead of absorbing costs like most retailers, Amazon is trying to make Main Street America angry — not at them, but at Washington.”
And it raises troubling questions: Why would Amazon, a company with over $500 billion in annual revenue, feel the need to pass every penny of tariff cost onto consumers — and make a point of it publicly?
More importantly: Why now?
Trade analysts suggest this could be a preemptive strike against a looming wave of new tariffs proposed by bipartisan lawmakers in response to growing tensions with China over supply chains, AI, and national security.
“Amazon sees which way the wind is blowing,” one Washington insider said. “If tariffs increase, they want to build resentment now — so when policy hits, the public is already primed to resist.”
Public Fury Boils Over
The response to Leavitt’s exposé has been nothing short of explosive. Within hours of the video’s release, hashtags like #BoycottAmazon and #TariffGate began trending. Influencers, small business owners, and even some politicians joined the chorus of condemnation.
“This isn’t transparency — it’s manipulation,” said Senator Rick Daniels (R-TX). “Amazon is using its platform to run a shadow lobbying campaign at the expense of the American people.”
On forums like Reddit and Facebook groups dedicated to consumer advocacy, furious customers are vowing to switch to alternative platforms like Walmart, eBay, and even local retailers. Some are going further, demanding federal investigations into Amazon’s pricing tactics and potential violations of consumer protection laws.
What Happens Next?
The outrage is real, but the consequences are still unfolding. Amazon has so far refused to comment directly on Leavitt’s accusations. A brief statement from a spokesperson claimed the company was simply committed to “pricing transparency,” and that the tariff display was part of “an effort to help customers make informed decisions.”
Critics aren’t buying it.
“Transparency doesn’t look like selective guilt-tripping,” one analyst wrote. “It looks like full, clear disclosures — not politically timed nudges.”

As Karoline Leavitt continues to tour news programs and social media platforms, the pressure on Amazon is intensifying. Whether it results in a rollback of the tax display feature or ignites a broader reckoning over how corporate giants influence political opinion, one thing is certain:
The battle lines have been drawn.
In a world where billion-dollar corporations quietly shape public perception with subtle on-screen messages, Leavitt’s video may have just pulled back the curtain — and what Americans are seeing has left them furious.